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📚👜 Coach Turns Books Into Fashion, New Bookum Podcasts and More!
Roman Empire, Larry Bird, ACOTAR 6 and 7
Kyle Colley
March 05, 2026
Happy March!
Aka the start of the Pollen Season🤒
Do yourself a favor, grab some eye drops and use that built-in excuse to stay inside and read your favorite books.
Dr. (not a real doctor) Bookums recommendation.
Live look at Us surviving allergy season
How often do you think about the Roman Empire?
Well this week you got another chance to because we sat down with poet and translator Dr. Aaron Poochigian to discuss his new translation of Meditations by Marcus Aurelius.
We discuss the fall of the Roman Republic, the rise of the Roman Empire, Marcus Aurelius, Stoicism, and his new translation.
For our history scholars and fans of stoic philosophy, this conversation is full of fascinating stories!
Enjoy!
Our Roman Empire:
📚 Upcoming Creators and Author Talk Podcasts
📺 Coach x Book World
📖 New Book DROPS!
This Week On Bookum:
The Team has been working on an exciting new feature and update that we can't wait to announce soon (you all will be the first to know 🤫). We will share soon.
Until then…
Join us on Friday 7PM ET // 4PM PST on the Creators Talk Podcast with the wonderful Amber Burns, vlogger, avid reader, and host of the "Thank You For Asking Podcast."
We will discuss books, content creation, community, journaling, and more.
And on Tuesday March 10th 2PM ET join us on the Author Talks Podcast with NY Times Bestselling author Keith O'Brien on his new book "Heartland."
We will be talking about basketball, a forgotten place, an impossible dream, and the miracle of Larry Bird and the Indiana State Sycamores.
 Photo credit: Erik Jacobs |
As always you can listen to these conversations live on Bookum [Nooks] and ask your own questions!
Feel free to join one or both of these conversations on the app!
This Week in The Book World:
Put me in Coach!
One time is a fad, two times is a trend.
The book world continues to step into fashion under Coach's 2026 Spring Campaign titled "Explore Your Story."
Tapping campaign stars such as WNBA's Paige Bueckers, Hollywood actresses Elle Fanning, Storm Reid, South Korean rapper SOYEON, and Japanese singer-songwriter Lilas to share top books that have shaped their generation's worldview.
This campaign has led into a Coach Book Club highlighting books such as Jane Austen’s Sense & Sensibility and Maya Angelou’s I Know Why the Caged Bird Sings to Natsu Miyashita’s The Forest of Wool and Steel.
Here's where it went viral.
They then turned well-renowned books into exclusive bag charms, championed by conversations they had with global Gen Z consumers on platforms such as Sunnie (Hello Sunshine) and China Youth Daily.
Joon Silverstein, Coach Chief Marketing Officer, said Gen Z sees books “as a refuge, a way to slow down, reflect, and feel a sense of belonging.”
Although targeting Gen Z, the campaign has been a success across the larger book community.
Lastly the "Explore Your Story" Coach campaign also plans to do campus tours, in-store "Book Nook" (sound familiar 🤔🤣), and other community events.
We always say (or at least allude to) ‘Books Are Pop Culture’ and in 2026 you are seeing book culture expanding into all walks of life. From Hollywood, to high fashion, and beyond, the power of books and stories continue to shine through.
For book content creators, continue to start book clubs, host community events, share about your favorite books, and host (nook) group discussions. Again you never know who is watching!
Sources:
This Week in Publishing:
Usually we highlight one book but March (and late February) came out the gate with some bangers!
So only right we just give you a book medley below and you can choose the book(s) you are most excited about. Deal?
Cool.
Add these to your Bookum TBR:
As always, if you enjoyed this week’s newsletter, please share it with others. Every share helps and keeps us growing!
Definitely share to a book content creator friend that might enjoy our newsletter!
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Happy Reading!
See you next week!
Footnotes (Aka other articles we are reading and Bookum content):
Book Sales Bolstered by ‘Passion Purchases,’ Interest in ‘Analog Living’ - https://www.publishersweekly.com/pw/by-topic/industry-news/bookselling/article/99800-wi2026-passion-purchases-analog-living-trend-up.html
Brandon Sanderson Four Picture Books and a Cosmere Novel + Weekly Update https://youtu.be/8Vn1yflPCcM?si=0SHyaW-znlPGhyfD
